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30th August, Karachi:foodpanda, Pakistan’s leading food delivery app, estimates that it has generated a staggering one billion rupees in additional sales for the restaurant industry in the last 12 months. Along with growing adaption of online service offerings in Pakistan, foodpanda has accelerated the switch from offline food ordering to online ordering through its website and mobile app, benefiting both its customers and restaurant partners.
Nauman Sikandar, CEO of foodpanda Pakistan notes: “Over the last three years we have helped customers to realize that they can spend their valuable time pursuing what they love, rather than preparing food at home. We have partnered with thousands of professional chefs at restaurants who prepare the most delicious meals of your choice for you, along with the convenience of having it delivered right to your doorstep.”
He further adds: “I am a foodie at heart and order from my favorite restaurants almost every day.I used to make tons of telephone calls each monthto restaurantsand the overall process was extremely painful! Finding the correct telephone number, reading out my order from a leaflet, communicating my address, and then the frustrating moment when I realize that they misunderstood my order through the phone. With foodpanda, you simply logon to our app, select or discover your favorite restaurant and place your order with a few clicks. The appremembersall your details, so you only enter them the first time. Now I can place an order at my favorite restaurant within 30 Seconds”
foodpanda estimates over 7500+ restaurants established all across Pakistan, which it aims to add to its portfolio over the next few years. Last year, the company grew its restaurant inventory to over 1,000 restaurants which is a 360% increase compared to the previous twelve months. Next to the local neighborhood favourites, foodpanda signed partnerships with national restaurant chains, such as Nando’s, McDonald’s, Sarpino’s and ginsoy. Over the last years, foodpanda has accelerated the growth of the food delivery market to around 20% year on year, compared to original growth levels of around 7%.
Raza Pirbhai, CEO of KFC: Foodpanda as a concept has taken Pakistanis into the future, not only from the customer point of view but also from the business end. With delivery being the fastest growing channel, KFC Pakistan has seen a rapid growth pattern in its online sales which is doubling over time. Together with Foodpanda we plan to take KFC to every household in Pakistan over the next few months.
The figures in the attached infographic represent Pakistan’s enriched and rapidly growing food ordering market and shows that foodpanda is the pioneer leading explosive growth and improvements in the industry.
About foodpanda Pakistan
foodpanda is Pakistan’s leading online food delivery marketplace. foodpanda offers a convenient platform to order food online from the widest gastronomic range through its mobile app and website. With over 1,000 local and international food chains on-board,foodpanda.pk, currently offers its services in Karachi, Islamabad, Lahore, Rawalpindi, Peshawar and other cities. The foodpanda mobile app is available for download at Google Play Store and Apple App Store.
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The day Sattarbuksh decided to launch their winter “espeshulll” menu, cold breeze and weather hit karachi the same night. Interesting!
Winter calls for a rise in warm, cosy, food sessions with friends and family, specially when dining out is one of the top activities you can do being in this metro city.
For those of you who do not know what Sattarbuksh is, well as evident from its name, it a quirky modern cum desi restaurant which carries the name funk of Starbucks. It offers a variety if food ranging from desi bun kebabs to pastas and chicken entrees, etc. It’s situated opposite Abdullah Shah Ghazi shrine in Clifton.
They recently made some additions to their menu, including Fish in Lemon sauce, Quesadillas, Hummus, Fish chowder soup & Fillet steak sandwich. Desserts include Tiramisu, some chocolate cake I don’t recall the name of, Banoffee along with hot chocolate and Kashmiri chai.
Well I tried these items with my bloggers squad last night. The company was beautiful, so was the weather and also the food. Warm, fresh and aromatic.
Best of all were the fish chowder soup, fish in lemon sauce and fillet steak sandwich. Fish was succulent and of great quality, so that is something I can have over and over again.
On the downside, I want to see something totally distinct coming from from a restaurant instead of the usual items served else where. Taste wise the above best items were great, while the rest were average.
The ambience was great though, more so because we got to see their upper floor which they have now converted into a multi purpose office space with convertible conference pool tables, sleeping areas, gaming zone and a cosy setup for meetups and events.
Winter evenings can be sulky and boring, so better spend it with friends a cuppa coffee or chai and a cosy hangout place.
Food shots for tour thoughts:
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